TF Value-Mart, one of Malaysia’s leading retail chains, has joined hands with the Ministry of Domestic Trade and Cost of Living (KPDN) to launch the Jualan Rahmah campaign aimed to easing the cost of living for Malaysians. The campaign was launched on 8th May 2023 at TF Value-Mart’s Sungai Lalang, Kedah outlet with the presence of KPDN’s Minster Yang Berhormat Datuk Seri Salahuddin Bin Ayub.
As part of the Payung Rahmah campaign, TF Value-Mart has also introduced the Jualan Rahmah and Pakej Rahmah initiative, which offers a wide range of daily necessities products at discounted prices. In addition, TF Value-Mart has pledged to support the Payung Rahmah campaign initiated by Yang Berhormat Datuk Seri Salahuddin Bin Ayub and his ministry.
During the launch event, TF Value-Mart announced that it will give away 2,000 Bakul Rahmah worth RM200,000 across all its outlet to those in need. The company also revealed that it will be offering bi-weekly promotions with at least 1,100 SKUs under the Jualan Rahmah and Pakej Rahmah initiatives to show the commitment of TF Value-Mart to the Payung Rahmah campaign.
TF Value-Mart’s management applauded the government’s effort in the Payung Rahmah campaign, and the initiatives taken to assist the rakyat in tackling cost-of-living issues. TF Value-Mart pledged its full support to the government’s efforts and urged other businesses to join the cause.
The Jualan Rahmah campaign is aimed at providing relief to the rakyat of Malaysia, which has been facing rising costs due to various economic factors. TF Value-Mart’s participation in the campaign is a significant step towards achieving this goal, and TF Value-Mart hopes that its effort will help make a positive impact on the lives of Malaysians.